Real money. Two ways to win.
Real money. Two ways to win.
Every woman competes in the division that fits her goal. Top transformation in each takes home a cash prize — and there's money to earn long before the finish line.
Division 01
Weight Loss
Top transformation wins a cash prize.
For the woman whose 8-week before-and-after tells the biggest weight-loss story. Judged on transformation, not just the scale.
​Participation prizes throughout
Cash awards drop across all eight weeks — not just at the end. Consistency pays, week after week.
Division 02
Lean Build
Top transformation wins a cash prize.
For the woman building a leaner, stronger, more defined physique over the eight weeks. Same stakes, different goal.
Daily Earning Calendars
Hit your daily participation targets and rack up earnings on your calendar. Showing up is literally rewarded.
Daily participation = daily earnings
Show up. Get paid.
Every day for 56 days.
everything inside
What every challenger gets
Structure, coaching, and a community — all in one place. We work through the full eight weeks together inside the Prepping for Life app.
The Challenge Guidebook
Your roadmap for all eight weeks, so you always know exactly what to do next.
Nutrition, Your Way
Use the plan generated in the app, bring your own, or simply log your macros. You choose what fits your life.
A Library of Workouts
A variety of workouts to choose from, so you can train the way you love and stay consistent.
Monday Check-Ins With Coach K
Start every week aligned and accountable with a direct Monday-morning check-in.
Group Coaching & Photo Check-Ins
In-app group coaching all eight weeks, plus optional group photo check-ins to stay motivated together.
A Private Community
A women-only community group inside the app, where we push, cheer, and prep for life together.
Choose your tier
Gold or Platinum
Both unlock the full 8-week challenge. Platinum adds custom plans and face-to-face coaching that carries you well beyond the eight weeks.
If you’re already a gold or platinum member, simply fill out the form expressing your interest in being part of the eight-week challenge. That’s all you need to do.
Good to know
The details
Both unlock the full 8-week challenge. Platinum adds custom plans and face-to-face coaching that carries you well beyond the eight weeks.
Who can join?
This challenge is for females only, across both the Weight Loss and Lean Build divisions.
Do I have to use your nutrition plan?
No. Use the plan generated in the app, follow your own ( may access older plan written from KKW in the APP in the CRM), or simply log your macros — whatever works for you.
Where does it all happen?
Entirely inside the KKW Prepping for Life app — check-ins, coaching, workouts, calendars, and community.
How do I actually register?
Just hold an active Gold or Platinum app membership during the challenge window. No separate signup needed.
How often does this run?
We run the challenge about three times throughout the year, so there's always a next round to aim for.
What's the difference with Platinum?
Platinum adds 36 custom plans per year and four face-to-face coach check-ins that keep going beyond the eight weeks.
